Vision and Values

Helping employees see how their role contributes to the success of the company

How to Prevent Chaos During Massive Company Change

Microsoft announced this morning that they would be cutting almost 18,000 jobs over the next year. And that was the first smart thing they did in regards to the layoffs that account for more than 14% of their global workforce. They […]

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Five Tips to Plan a Successful Launch Event

When announcing a new initiative or change, Tribe often recommends an event, big or small, to help create excitement and increase engagement around the communication. We’ve planned and executed all kinds of events from breakfast meetings to week-long barbecues, and […]

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Keeping the Culture Alive When the Company is Growing Quickly

As companies grow, either through acquisitions or organic growth, the job of protecting the culture grows more difficult — and also more critical. At Tribe, we often tell clients that if you don’t guide the culture, you’re leaving an important element […]

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Who determines the company values: management or employees?

This is a question we don’t hear often enough at Tribe. For most clients we’ve worked with, the assumption is that leadership will decide what the values are and then communicate them to employees. What we prefer to do is […]

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Engaging Employees in Meaningful Work Isn’t Just for Non-Profits

“Finding meaning is about being engaged,” writes author Aaron Hurst in the New York Times. “Having a purpose isn’t necessarily about what a company makes or sells, but rather, it’s about how the workers approach their day.” At Tribe, we […]

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Amplify your company vision through cultural communications

Communicating your organization’s long-term vision is a critical element to building and maintaining a strong culture. In other words, building understanding and consensus among your employees about where the company is headed (and why that direction is right) will help […]

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Let’s raise a glass to anniversary programs that truly engage employees

Take a tour of New Belgium Brewery in Fort Collins and one of the first things you’ll notice is all the bikes. Before you even enter the building you’ll see bike racks filled with New Belgium’s signature Fat Tires. The […]

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Is your executive leadership engaged in employee engagement?

Does your CEO believe that employee engagement is important? Perhaps because Tribe works with so many different large corporations on internal communications and employee engagement, we’re often asked what makes such a program successful. Recently, at a client’s leadership conference, I […]

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In Times of Stress, Company Culture Gets Put to the Test

You can tell a lot about people, and about teams of people, by the way they react to difficult circumstances. Atlanta’s Snow Jam 2014 was one of those times. Tuesday afternoon, people at companies large and small across the city […]

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Are You Sharing the Company Vision with Your Frontline Employees?

So your CEO has a clearly defined vision for what your company can be. That’s fantastic. A meaningful and well-articulated vision, along with communications that help employees see how their day-to-day jobs contribute to that vision, can be rocket fuel […]

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