If collaboration is a priority at your company, start by building respect across functional silos. For employees to value ideas contributed by someone from another discipline or with a different expertise, they first need to respect what others bring to the table.
We’ve seen this connection between respect and collaboration with a couple of clients recently. Each of these two companies depend on innovation and bringing new ideas to market in order to remain competitive. Both involve manufacturing and technology. Both are incredibly impressive in the way they collaborate across silos to create better solutions for customers in their industries.
When interviewing high-level engineers at both companies, they speak with great excitement about their collaborative efforts. They heap praise on the expertise of partners from other business units or functions and stress how lucky they are to be able to work with the collaborative team they’ve formed.
How does that happen? These two companies have developed their shared admiration for differing expertise organically. But if that’s not already the climate at your company, you can use communications strategies and tactics to sow the seeds of respect.
Providing visibility is the catalyst. Employees can’t respect each other’s expertise if they don’t know about each other. One of the most important elements of collaboration is awareness of the work being done in other areas of the company.
Develop a channel a two that provide windows into other silos. There are numerous ways you can do this, including your intranet. One of the tactics Tribe often recommends is an employee culture magazine that features the work of individuals and teams across the range of functional divisions or business units or geographical locations.
A magazine can turn employees into celebrities. A feature article can explore a project or initiative in some depth, quoting several of the employees involved and sharing their successes and solutions. A spread of employee spotlights can showcase the work of three or four or even more employees in various functional areas. A roundtable article that includes management from several different silos can share their perspectives on topics like innovation or team building or leadership.
Shining the limelight on employees supports a culture of respect. A magazine or another channel with the same intention of showcasing the talent in your company communicates to all employees the value that each individual can bring to the company’s success. And a culture of respect helps create a work environment that fosters collaboration.
Interested in increasing collaboration in your organization? Tribe can help.