Author Archives: Alan Dixon

Keeping Employee Confidence High During Change

Employee confidence can be a tricky thing. Especially when corporate winds start to shift and workers begin to fear that the concrete positions they hold are slowly turning into quicksand. A dedicated and longstanding employee can go from feeling secure [...]

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Internal Branding: Aligning Multiple Brands Under One Corporation

With the constant flow of buy-ins, buy-outs and big corporate takeovers, the internal identity of an organization can sometimes get lost in the shuffle. An employee with a confident feeling about their company may become insecure about who they work [...]

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Values-Based Culture: How Do Values Impact Revenue?

Defining the core values of your company plays an important role in creating a culture that connects with your employees. As beneficial as clearly stating what your values are and how they help decide the direction of your organization, it [...]

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Is the Internal Brand more Important than the External Brand?

More and more often this topic is being debated online, at conferences and in boardrooms across the globe. Companies are always looking for ways to improve their bottom line and after investing in traditional methods of connecting with their customers, [...]

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Considering Values When Hiring

When a position opens in your company, the people that end up being called in for an interview will most likely already come equipped with the necessary skills for the job. But a list of skills doesn’t tell the whole [...]

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The Right Words at the Right Time During Change

Change happens. For any company that wants to continue to remain relevant in their given industry, it’s essential that they’re prepared to develop new ways to reach their customers. Change may be a necessary ingredient of success when it comes [...]

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Disconnected

The other day I shared with some of my coworkers at Tribe that during my sophomore year of high school (my first one) my family didn’t have a phone. It was a bit of a turbulent time in the ol’ [...]

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Christmas Time is Here: A Charlie Brown Christmas

It’s that annual Christmas tradition that many of us enjoy every year. The watching of “A Charlie Brown Christmas.” For me, the show is more than a chance to simply watch an entertaining Christmas special; it’s an opportunity to go [...]

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How to Know if Your Workplace Culture is Thriving

Many companies dedicate a significant amount of energy and financial resources to trying to build a stronger corporate culture. They develop goals and plans and have success implementing them, but are left wondering how much of what they do transcends [...]

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The Heart of Change by John P. Kotter and Dan S. Cohen

In “The Heart of Change,” John Kotter follows up his 1996 book “Leading Change” by revisiting the topic of company transformations. In this book, Kotter (with Dan S. Cohen) focuses on the individuals who lead the change and breaks down [...]

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